Pawxpress is a startup specializing in innovative pet products. The project encompassed developing comprehensive branding and packaging designs to enhance brand recognition and engagement.

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Scope of Work

• Packaging Design

  • Designed three distinct sleeve designs for mailer boxes.

  • Created two small card designs for product inserts.

  • Developed four unique sticker designs to complement the packaging.

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• Brand Design

  • Compiled a comprehensive brand guide to ensure consistency across all materials.

  • Created Business card, Invoice, Letterhead and T-shirt designs.

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The cohesive packaging significantly enhanced Pawxpress's brand identity, leading to increased customer engagement and positive feedback. The brand's visual consistency across platforms established a strong market presence and fostered customer loyalty.

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This project provided an opportunity to blend creative design with strategic marketing, resulting in a unified brand experience for Pawxpress customers. The collaboration underscored the importance of consistency in branding and the impact of well-designed packaging on consumer perception.